ScootaMart, which has a set of 10 stores covering the North West and beyond, is looking to increase its stake in the regional market with a renewed marketing drive.
The retailer has launched a new 30 second television advert (below) that will run on ITV in the areas its stores operate.
The company has been implementing a programme for relocating its stores closer to town centres, which last summer included moving its sites in Bury and Southport and repositioning its Manchester shop in Salford shopping centre.
ScootaMart’s Southport store had been in its former location for 15 years and has now moved 800 metres closer to town, which has seen turnover treble.
Managing director, Spencer Coe, said that in spite of the higher rents associated with more central locations, the retailer is achieving record turnover.