Reduced overheads and investment boost growth for Astor-Bannerman

astor bannerman changing palces

Adapted bathing designer and manufacturer, Astor-Bannerman, has reaped the rewards of following a strategy focused on sales growth and maintaining margins.

The company saw turnover increase by 9% to more than £13m and operating profit rise to over £1m for the year ended 31 December 2017.

The growth has been attributed in part to the company’s investment in new product development and marketing and efforts to reduce its overheads, although it is not clear how this was achieved.

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Astor-Bannerman’s latest annual report stated: “The Board of Directors are committed to the continued growth of the group with success based on our customer centric focus, enhanced and innovative value propositions, excellence of delivery and motivated and empowered personnel.”

The company has now been trading for more than 25 years after it was founded when two friends from Oxfordshire were asked to make a height-adjustable kitchen table by Muscular Dystrophy UK. 

In 2001, Astor-Bannerman grew and moved to Gloucestershire where it began to build on its design and manufacture capabilities. The team focussed on assisted bathing, hoisting and changing equipment.

In 2009, the sister company Active Bathing was born, providing safe and efficient bathing solutions for care homes and long term care environments.

Growth continued for the company and in 2011 Astor-Bannerman became the main investor in Beka Hospitec. The Astor-Bannerman (Medical) Ltd Group was launched.

Two years later, Aveso Ltd was created, which was a platform set up alongside OpeMed to sponsor the Changing Places campaign and lead on the installation of Changing Places facilities.

Astor-Bannerman has re-branded its sister company, Active Bathing, as Astor-Bannerman Care.  

Image: Astor-Bannerman’s recent Changing Places installation for Cheltenham Borough Council. Image credit: Astor-Bannerman

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Joe Peskett

The author Joe Peskett

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