Powerchairs drive Pride’s growth ahead of upcoming patented scooter launches

Pride edqe iLevel crop

Powerchairs and rise recliners played a key role in Pride Mobility’s expansion last year and it will continue to focus on these product areas in 2019 as it aims to increase revenues further.

Pride turned over more than £14.5m in the year ended 31 December 2018, an increase of nearly 5% compared to its previous accounting period.   

It described the powerchair and rise recliner segments as the “driving force” behind its £630,000 revenue growth and projected that it will continue to expand this year.

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Meanwhile, Pride’s scooter segment was mostly flat in terms of volume but displayed “nice growth” in profitability on each unit sold.

The company’s strategic report noted that its powerchair and rise recliner divisions will be ‘nourished’ by new models scheduled to launch in 2019.

There will also be a continued focus on mobility scooters with new products set to launch in Q2 and Q3, many of which will be patented protected models.

The report added that “significant focus” is being given to Brexit and how it will impact the strength of the British pound against the US dollar, which could affect the company’s profitability in 2019, Pride warned.

Pride’s operating profit for 2018 was £2.5m, a 10% increase in 2017.         

Tags : powerchairpriderise and reclinerrise recliner
Joe Peskett

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