There are pressures on suppliers from all sides to ensure their products meet the highest standards of quality and performance, not least from dealers who are dependent on this to make a living.
One bad product or a poor user experience can not only damage a brand, but also impact the dealer selling it. And for a company as large as CareCo, reputation is paramount.
Occupational therapist Natasha Bruce-Jones, from Plexus Healthcare, is the chain’s answer to this challenge.
Natasha is leading a new initiative on behalf of the Essex distributor that sees her test new mobility products before they are sold to customers.
Working with the retailer, she hopes to help set a new level of responsibility for equipment suppliers to ensure their products are of optimum quality and functionality.
William Harrison, managing director of CareCo, believes that having the additional expertise of a professional and experienced occupational therapist like Natasha to call on will add a final, valuable check in a market that depends on products being up to scratch.
From this year, she will be instrumental in giving CareCo the added reassurance that the products it is selling meet strict industry standards and high customers demand.
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