OrCam Technologies has rolled out a barcode recognition feature on its next generation OrCam MyEye 2.0 artificial vision device.
OrCam users across the UK are now able to use their device to instantly identify tens of thousands of a wide range of consumer products.
The feature harnesses the artificial vision technology which also allows the OrCam MyEye 2.0 to read printed and digital text on any surface, recognise faces, and identify bank notes in real time.
The OrCam MyEye 2.0 uses artificial intelligence software to analyse and communicate visual information through audio, meaning when the device detects a barcode on a product it will automatically check if it is in the pre-loaded database, and if a match is made the device tells the user the product name and other important information.
OrCam says it will continue to expand the existing barcode database so that the OrCam MyEye 2.0 will be able to identify an increasing number and range of products.
User of the device, June Wheeler, said: “OrCam MyEye assists me with shopping. I am now able to buy the correct items in the supermarket. Furthermore, I do not get confused between products as I use my OrCam MyEye to read the labels and make sure I am selecting what I intend to buy.
She added: “My confidence in being able to live my life with a greater degree of independence has risen dramatically since I started using OrCam MyEye.”