GET TO KNOW: Ottobock’s Dean Southworth, Business Manager North West and Scotland

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How long have you worked for your current employer and how did you get into the industry?
I am the newest person in my team, having been with Ottobock for one year. The way I got into the industry was by doing voluntary work with people with special needs. Seeing the way in which products and technology changed people’s lives was what inspired me to join Ottobock.

What’s the first thing you do when you get into work in the morning?
I turn on my laptop to check my emails, get a coffee and catch up with the news and what is happening in the world of mobility.

What’s your biggest achievement in the industry to date?
For me, the greatest achievements will always be finding solutions that benefit the life of an individual. When you see somebody who needs a solution and you help to see the process through from start to finish, I find that really satisfying.

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What do you most enjoy about working in the industry?
The interesting and varied people that I get to meet every day. Also I get a great sense of achievement from developing relationships with dealers. For example, I’ve helped bring six Ottobock Juvo wheelchairs to dealers and I know that these products will help the people who receive them.

What’s the hardest part of your job?
Seeing people whose quality of life would be better if they had received the right equipment earlier in life. As dealers become more holistic in their approach, you see more people prescribed the right products sooner. They are educating their customers within their communities, which is a wonderful thing to see.

What’s the best piece of advice you’ve ever received?
A previous colleague who I worked with, who also became a great friend, gave me so much valuable advice. If at first you don’t succeed try and try again; success comes through perseverance; never give up. All of these mantras are key to the way I work.

Which other company (inside or outside the industry) do you most admire and why?
As somebody who loves to volunteer and support charities I would have to say Scope. They change people’s lives with the support that they offer.

If you could invite any four people (dead or alive) to a dinner party, who would they be?
I would invite Alexander the Great, Albert Einstein, Elvis Presley and Jerry Lewis… so it would be varied!

What was the last thing that made you laugh out loud?
Hearing my southern colleagues trying to mimic my northern accent at a recent team meeting. Let’s just say their accents need a little work!

Tell us something about yourself that none of your colleagues know?
That I used to be a break dancer — I’ve still got a few moves up my sleeve!

In a word

Favourite food: Chinese
Favourite drink: Guinness
Favourite holiday destination: Dominican Republic
Favourite band / music artist: Robbie Williams
Favourite film: Point Break
Favourite book: Anything by Bernard Cornwell
Favourite TV show: Nashville
Favourite shop: TK Maxx
Favourite gadget: iPad
Favourite thing you own: A watch handed down to me with sentimental value

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Joe Peskett

The author Joe Peskett

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