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Flexel’s new budget wheelchair named for ‘how easy it is for dealers to sell’

flexel easy1

Flexel has brought a new budget wheelchair to the market called the Easy1, so called because of ‘how easy it is for trade dealers to sell’.

The supplier has struck a deal with Greencare Mobility which sees Flexel act as the distributor for the Easy1 manual wheelchair.

Greencare is known for inventing Greentyre puncture proof tyres for wheelchairs and Flexel has been its largest reseller for morethan two decades. The company is Greencare’s sole supplier of batteries for its powerchairs.

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Managing director of Flexel, James Bridge, said that the new Easy1 partnership is “only an extension of a very strong long term trading relationship”.

Greencare decided to design and make a budget range of lightweight aluminium wheelchairs that offer something different in the budget chair market.

The firm set a target of making an attractive chair for £160. Greencare put together a crash tested wheelchair in sizes 16” through to 20” in both attendant and self-propelling versions.

Flexel was invited to contribute its own ideas having spoken with its customers, which has helped to improve the chair to better suit the demands of the dealer market to make the chairs easy to resell.

Bridge said that Flexel has added a tension back to all chairs onto an already cushioned ‘air-flow’ fabric, increasing the market potential to meet the needs of customers.

He said: “The fabric is repeated on the seat giving a high level of comfort on what is, at 10kg, a lightweight chair. In addition to this we added attendant brakes to both versions of the chair and this has proved to be highly popular.

“A vanity flap joins the seat to the back fabric which also boasts a deep pouch. The most significant change demanded by our customers was in using non-marking black puncture proof tyres on the 24” quick detachable wheels with the added feature of black push rims. This has the effect of making the chair look less like a medical device and makes the chairs appear smaller.

“This is a great product for dealers, we have many hundreds of chairs in stock and our deliveries into the dealer market are second to none with our gold standard next day deliveries.”

Tags : flexelWheelchair
Joe Peskett

The author Joe Peskett

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