Alfreton-based vehicle adaptation specialist, Autochair, has announced independent mobility consultant, disability rights campaigner and quadruple amputee, Helen Dolphin MBE, as its new brand ambassador.
The firm will be working alongside Dolphin on a new UK-wide education campaign.
Dolphin, who lost her hands and legs following a late diagnosis of meningitis at the age of 22, is working with the mobility specialists to raise awareness of the freedom, flexibility and functionality of travel available for disabled drivers and passengers.
The campaign will combine Autochair’s manufacturing expertise with Dolphin’s disability lifestyle awareness to highlight the broader issues surrounding mobility and educate on the scale of solutions available.
“It was because of Autochair’s technology that I was able to become more mobile all those years ago – which makes this a perfect partnership for me because I know the difference their products make to people with disabilities who want to establish or maintain their independence,” commented Dolphin.
“I’m looking forward to offering my advice and expertise to the Autochair team whose desire to really make a difference comes from their founder’s own experience of living with a disability – and his innovative solution which launched the Autochair hoists we see today. Our plans include increasing awareness of the challenges and solutions available to those living with disability on a daily basis which is something I can add real value to.”
Jules Allen, Autochair sales and marketing director, said: “We are thrilled to be working with Helen on a long term basis. This is our first step in working more closely with the wider mobility community through partnerships, training and a number of special events.“
The Autochair range includes UK-manufactured wheelchair and scooter hoists with a capacity of up to 200kg, person lifts which can transfer people from wheelchair to car seat for use at home, work and on holiday and a transfer plate that gives passengers and drivers a stable transfer platform.