The winner of the Dealer of the Year for Product Growth & Development category is Middletons.
Middletons’ suppliers have seen the business transform over the last 12 months into a sharp tool acutely focused on a repeatable and scalable multisite retail model.
Clear and concise packaging of all aspects of the business, including product training, stock, marketing and in-store merchandising has seen significant product growth.
One of its key suppliers is confident Middletons will continue to see exponential growth throughout the remainder of the year.
The manufacturer said the firm is an excellent example of how to operate a multi-site business producing consistent and increasing sales month on month.
The retailer’s experience-led stores, which are different to anything the mobility industry has seen before, are proving key to the firm’s continued product growth.