Mobility retailer Ableworld is running a Christmas campaign this year aimed at bringing festive cheer to elderly people who will not have family or friends visit them.
The dealer will be teaming up with the Royal Stoke & County Hospital to help make Christmas Day in hospital “a special day” for patients.
Nearly 1,000 elderly people will be in a bed at the hospital on Christmas Day, many without close family members who are able to visit them, so a small present to open can make a huge difference, the company says.
In a statement it said: “We are appealing to the public this Christmas to fill a shoe box with small things which we may all take for granted, but that an elderly person would appreciate.
“Ideas include puzzle books, hot chocolate, biscuits, warm socks, gloves, slippers, scarfs, hats, tins of soup, toiletries, confectionary, pens, puzzle books or handmade gifts – the list is endless, but please no alcohol.”
Items can then be taken to Ableworld stores in Crewe, Nantwich, Northwich, Congleton, Hanley, Burton, Stockport, Shrewsbury, Newport, Wrexham, Rhyl and Llandudno and the Ableworld head office in Nantwich before 18 December.
The retailer will ensure all donations will be delivered directly to the Royal Stoke & County Hospital before the big day.
Ableworld was also involved in a similar initiative last year and ended up collecting 143 shoeboxes, which it hopes to beat this year.